
Increasing Leads for a Business Law Firm
The Challenge
A boutique corporate law firm had a strong reputation but struggled with online visibility and lead generation. Its website ranked poorly in search results, and its content lacked engagement, leading to low inquiries from potential clients.
With increasing competition in the legal space, they needed a strategy to enhance their digital presence, attract more leads, and establish stronger authority.

The Solution
SEO & Content Marketing
We created high-quality legal guides, FAQs, and case studies optimized for search engines to improve rankings and attract organic traffic
Google Ads & Local SEO Strategy
We launched highly targeted PPC campaigns and local SEO tactics, driving more qualified traffic to the firm’s website.
Online Review & Reputation
We implemented a client review strategy, strengthening credibility and increasing referrals.
Website Redesign & UX Optimization
We updated their website’s navigation, added clear calls-to-action (CTAs), and optimized service pages for better conversions.
Email & Retargeting Campaigns
We developed automated email sequences and retargeting ads to nurture leads and re-engage visitors who didn’t immediately convert.
The Results

60%
Increase in Website Traffic from SEO & PPC Campaigns

40% Growth in Client Inquires within 6 Months

2.8x ROI
from Google Ads Lead Gen. Strategy
Let's Elevate Your Firm's
Visibility and Growth
In the legal and professional services industry, trust is your most valuable asset—and marketing should reflect that.
At Top Storie Marketing, we craft strategies that build credibility, attract ideal clients, and drive measurable growth.
Ready to strengthen your firm’s marketing strategy?
Let’s build a plan that delivers real results.